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All Posts Articles Meeting Notes
Engineering
Creator Program
Product
Paid Ads
Week
15
Creator Program
Apr 09
Permalink

Onboarded 6 new creators this week. Two are already above 10k monthly referrals.

Product
Apr 09
Permalink

Ran 4 user interviews this week — biggest friction is still step 2 → 3 transition.

Paid Ads
Apr 09
Permalink

ROAS hit 2.3 this week. Mobile traffic is the driver — desktop still soft.

Engineering
Apr 09
Permalink

Paywall refactor landed. A/B hooks in place for pricing experiments.